Test Captain James Cook aptly named the ‘Bay of Plenty’ after its abundant food supplies and bountiful gardens.

Sample this region’s best local artisan products and meet the inspirational people behind them via a Taste of Plenty tour or Tauranga Tasting Tours. Sample local cheeses, olive oils, macadamias, smoked meats, manuka honey, chocolates, gelato and seasonal fruit as well as top restaurants like The White House and Trinity Wharf Hotel. A great way to savour this region’s cuisine.

Bay of Plenty’s craft beer scene is exceptional and there are endless tap houses to visit in winter – each boasting their own unique brews and flavours. Mount Brewery’s offerings can be found at The Rising Tide bar, while Mata Brewery has a tasting room in Whakatāne. Lumberjack Brewing and The Island in Papamoa also have their own tap rooms, but the easiest way to sample them all is to book a full day Brewbus tour: Brewbus NZ Craft Beer Tours New Zealand.