Welcome to the Bay of Plenty

Kia ora and welcome to the coastal Bay of Plenty.

Located along the picturesque Pacific Coast Highway, the Bay of Plenty has long been regarded as one of New Zealand’s top holiday destinations for Kiwis and international travellers alike.  Boasting one of the sunniest climates in New Zealand, the Bay of Plenty is a great year round destination.

Beautiful beaches, harbours and world class vistas help to make the Bay of Plenty a nature's playground. Whether you’re after adventure, beach lifestyle, or a bit of indulgence, the Bay of Plenty has it all. From surfing, hiking, and skydiving, to wine tasting, luxury accommodation, and world class cuisine, there is something for everyone in the beautiful Bay of Plenty.

About the Bay

A bustling city center combined with a laid back outdoors beach lifestyle, the Bay of Plenty truly has it all.

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Getting Here

Drive, fly, bus, or cruise your way to the Bay of Plenty's central north island location. 

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Help for Visitors

Info regarding medical services, currency, and more.

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